Lobster Partners With PestRoutes
Today, we are pleased to announce that Lobster has partnered with PestRoutes to bring to market a joint solution to the issues that have been hinde...
We’re always looking for enthusiastic, motivated individuals to join our team in our Ellsworth, Maine location. If you have a desire to help small businesses grow and thrive in a fast-paced environment, we’d like to talk with you!
Seeking a graphic designer to join our creative team. The qualified candidate will have experience in print, web, and multimedia marketing. Applicants need to possess the ability to create a wide range of marketing materials. Salary commensurate with experience.
Our ideal candidate must thrive in a fast-paced, deadline-oriented environment, exemplify a strong work ethic, be able to work quickly and efficiently with solid attention to detail and technical standards, all while working within branding requirements and project-specific guidelines
Complete design projects including, but not limited to: websites, landing pages, logos, icons, content marketing imagery, ads, brochures, postcards, and vehicle wraps.
Work closely with the Creative Director and creative team to ensure quality standards, deadlines and client needs are met.
Stay current with the latest design and industry trends.
Bachelor’s degree in graphic design or demonstrated ability
Able to work from our Ellsworth, ME office
Experience with Adobe Creative Suite including Photoshop, Illustrator, and Indesign.
Have basic understanding of HTML and CSS as it relates to website design
Be able to take direction and feedback well
Be a problem solver
Excellent communication, time management, and organizational skills
Able to operate in an open office setting (no cubicles)
The role of PPC Specialist is a key position in executing on the Lobster Marketing Group PPC marketing strategy. Your goal is to ensure that our PPC marketing efforts produce the highest possible return on investment for each of our clients.
Collaborate with strategy team to form effective paid search strategies
Implement, manage and optimize multiple PPC campaigns for multiple clients
Monitor and maintain client ad spend budgets
Track and report on KPI’s for client strategy team and management
Research and identify account inefficiencies and issues
Oversee accounts on multiple platforms (Google Ads, Bing, others)
Work with strategy team in keyword selection and audience targeting
Implement and optimize bidding strategy to achieve client goals
Write compelling ad copy and call to actions
Work with strategy and creative teams to optimize landing pages
A/B test ad copy, offers, and landing pages for continual conversion rate improvement
Keep abreast of PPC trends, industry and platform changes
At lease 1 year of proven experience managing multiple PPC accounts
Knowledge of SEO and digital marketing concepts
At least 1 year of experience with multiple paid ad platforms is preferred (Google, Bing, Facebook)
Data analysis and reporting experience
Knowledge of Google Analytics or other analytical tool
Understanding of HTML
Analytical thinking with strong math skills
Desire for continual improvement through testing
Excellent communication skills
Agency experience is preferred
Google Ads certification is a plus
This is an entry level position and would involve gaining exposure and completing tasks delegated from multiple departments within Lobster. These departments include design, SEO, PPC Marketing Strategy, Programming and administrative tasks.
The goal of this position is to complete tasks and exercise soft skills while learning new skill sets at a fast pace. The goal in experiencing these fields is to determine where you may have an affinity or a proficiency and then encourage growth in those areas.
No experience necessary! Customer service background is a plus!
Pay starting at a minimum of $15/hour
Full company paid health insurance through Blue Cross
Full company paid vision
Full Company paid dental
Short term/long term disability
Three weeks paid vacation
Lobster's clientele primarily consists of pest control companies positioned across the US.
We’re always looking for enthusiastic, motivated individuals to join our team in our Ellsworth, Maine location.
If you have a desire to help small businesses grow and thrive in a fast-paced environment, we’d like to talk with you!
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